FAQs on Marketing

Currently reading the book FAQs on Marketing by Philip Kotler, the guru of marketing (what is stated on the book cover). The book includes the most frequented asked questions about marketing and Mr. Kotler answered them one by one. It is so easy to 'digest' and the way of presentation is very interesting.

One question is about when did the first marketing activities take place amongst mankind, Kotler gave a funny answer: in Genesis, when snake 'promoted' an apple to Eve, this is the first marketing event, and then Eve tempted Adam to have it, it's the second one.

Kotler also introduced many new marketing terms in the book, such as 'holistic marketing', 'prosumers', etc. A good marketing book if you wanna read something technical but light.

Bonding amongst the little boy and the big boys

Jeff's schoolmates came and visited Lucas. I could tell they're amazed by the new life. They looked so joyful when holding the baby, it's a beautiful moment as the connection of two generations developed.

I can tell these big boys will love Lucas so much, as they're growing with his daddy and witness how he passes through his different life-stages.

Lucas, you are so lucky.

While there's life, there's hope

Stephen Hawking is in Hong Kong, he will offer a seminar in UST this Thursday.

In yesterday press conference, he claimed a quote from Ciero (Roman author, orator, & politician (106 BC - 43 BC), 'while there's life, there's hope.'

Life is full of obstacles and difficulties, but all these make our lives full and challenging.

About the princess

Yeah, I finished the reading of The Princess Diaries - Seventh Heaven!!! I do the reading between feeding, diapers and bathing time.

This is already the seventh volume of the series. I couldn't believe I am so childish to read the books which are targeting for teenage readers actually, and devote to them up to the latest volume!!!

Anyway, Mia, the princess, is so sweet. Literally, I 'see' her growing up in these few years, she emerged from a shy girl who wanted to be invisible everytime, to a confident young lady.

When will Meg Cabot publish the eighth version, just can't wait!

Sneaking out....

Well, when can I lose all those gained weight? I could squeeze myself into a petite size before, but now, I should wear size L.

And the pair of Betty-boop-round-thighs-in-human-version, when will they become a bit leaner?

And when can I sneak out for a longer while and see a movie?? I haven't watched The Da Vinci Code yet.

I decided to have a child-free time tomorrow evening.

Get back to work

It's not the time to worry about my work, but I do wonder how the worksphere is when I get back to my job. My company is launching several crazy plans and now some of my friends are actively seeking for a new job.

Well, in my company, the Darwin theory doesn't work, the survival may not be the fittest... well, you may say some of them are great to endure or equip themselves to the environment (our company). However, throughout the history, many fittest executives decided to resign and got a better place at competitors firms.

Let the July-24-me to worry about the job, I should take care of my baby first.

June 4

We will never forget that night. I was in Primary 6, I still remember my mom cried when she watched the TV, I pretended I didn't care it at all, but actually my heart was weeping, I just didn't know how to express my feeling.

I wish all the sacrifice is worth, democracy is still what we are striving for....